1-800-BOARDUP Mission

The mission of 1-800-BOARDUP is to assist organizations who share our commitment to helping victims of disaster. Although 1-800-BOARDUP is a for-profit enterprise, our true success is measured by our ability to serve effectively those in need through our unwavering commitment to our core principles and values, which are:

Our Values

We Love our Dog (our brand)

• It represents not just our company … but our culture.
• Ours is a culture of passion, and a passion for service.
• We believe deeply in our brand and the strategic value it represents.
• We strive to emulate the culture, principles, and values of the fire service.

We are Go-Givers, Not Just Go Getters

• We place people before profit.
• We do the right thing … ALWAYS.
• We engage meaningfully in the communities we serve.
• We give willingly, without regard to “What’s in it for me?”

We Build Lasting Partnerships

• We achieve this through compassion, sincerity, and generosity.
• By recognizing that relationships of trust are everything … PERIOD.
• By honoring all commitments: say what you do, do what you say.
• By embracing the principle that “Our strength is in our unity.”

We Always Seek a Better Way

• Through collaboration, innovation, creativity, and resourcefulness.
• With continuous improvement in systems, training, teamwork, and individual action.
• Through obsession with our local service partner’s and first responder’s success and satisfaction.
• By providing a rewarding and engaging work environment where talented, high-performance people can thrive.

“We are always focused on being remarkably better than our competition in every market we serve.”